Retail Business Intelligence | Detailer

Retail Business Intelligence | Detailer

Information Backbone of the Retailer

Sustain An Analytics-Driven Management Culture Through Single Version Of Truth

A retail space is intricately interrelated and every decision impacts the bottomline. Their accuracy is paramount and reliable decision support systems are vital. Obase Retail Analytics, Detailer, is a business analytics platform built specifically for the retail space delivering single version of truth on every dimension and hierarchy within the company. Obase Retail Analytics acts as the information backbone of the retailer, providing a foundation for both real-time tactical and long-term strategic decisions made by the retail managers.

Empowered Decision Makers
Increased Revenue
Improved Sales Processes
Reduction in Costs & Overheads
Dependable, High Quality Data
More Efficient Reporting

When developing a Business Intelligence infrastructure for your organization, often the big challenges are setting goals and putting the right KPIs in place for your market, and developing competitive intelligence strategies. Identifying your KPIs helps you decide what your business intelligence system is going to measure.

Obase has integrated all the retail-focused business analytics skills and decades of retail experience in Detailer. In addition to the Performance Dashboards of the company, regions, stores, product groups and suppliers, the ready-to-use reports with retail KPIs and the rich object library allows users to make customized analysis and develop mobile reports in a very short time.

  • Unified Business Model. (i.e., providing an integrated analytical data model instead of various data marts/sources.)
  • Increase in campaign returns through accurate customer analysis.
  • Decrease in overstocks and out-of-stocks.
  • Increase in seller performance and conversion rates.
  • Recovery of lost customers and increase in Campaign ROI.

g2mExper

"Our project has completed and provided a strong competitive advantage."

"With our project began in 2019, we moved our S&OP, demand planning and warehouse units to the next level with the live broadcast of our project at the beginning of 2020, and we gained an achiviement beyond the project KPIs. The two most important added values of the project are; Firstly, it helped us to get prepared for the pandemic and provided many optimization opportunities as if we had foreseen it. Secondly, has given us a competitive advantage, a leverage effect in faster inclusion of new logistics customers in our portfolio. Thank you very much to whole project team and OBASE."

g2mExper

Bora Tanyel

Supply Chain&Operations Director

Migros Türk T.A.Ş.

"We disrupted the concept of the store manager's office"

"We disrupted the concept of the store manager's office and recreated an office on Ipad and the sales floor. We selected the MicroStrategy Mobile Platform for this project and counted on our long time partner OBASE for the whole process. We have been working with OBASE for 20+ years, to deliver projects with operational excellence and innovation outcome of great team work."

MİGROS

Kerim Tatlıcı

Director of IT and R&D

Madam10

"What we needed was a solution focused on retail industry ERP."

"Our aim was to have an ERP system used by international and national cosmetics companies and that could meet all our needs as a whole. Our investigations showed that Obase Retailer ERP can provide us with these capabilities."

Madam10

Cemal Candan

CEO

L'Oreal

"Obase being existing technology partner, now L'Oreal can manage their budget faster than previously."

"L’Oreal used to rely upon excel for budget planning processes. They were not happy with their existing way of managing planning. Obase being their existing technology partner, now they can manage their budget faster than previously. The project saved time and increased operational efficiency."

L'Oreal

Retail Budget Planning Project

Ayaydin-Miroglio Group

"Reporting efforts decreased, and analysis and decision processes accelerated"

"As Ayaydın-Miroglio Group, we are using different separate systems at the same time. We felt the need to consolidate the data produced by these systems and to change the reporting infrastructure. Through our work with Obase, which we rely on retail and project experience, we gathered the data sources. Our reports were analyzed, and as a result, a successful consolidation was performed. In this way, while reporting efforts decreased, analysis and decision processes accelerated."

Ayaydın Group

Hakan Duran

IT & E-Commerce Director

Eroğlu Group (Colin's, Mexx, Lof

"We are accomplishing critical projects and improving operational efficiency"

"Thanks to the business optimization and mobile projects we have deployed with OBASE, we are successfully developing and accomplish critical projects, improving our operational efficiency. We do not regard OBASE only as a software and consultancy company, but a exceptional business partner who follows the trends in retail and guide us."

Eroğlu

Ergin Ersin

IT and Logistics Director

Şok Marketler A.Ş.

"We increased our stock availability and revenue, and reduced write-offs"

"By deploying Obase Replenishment in our supply chain, we increased our stock availability and revenue, reduced write-offs, increased freshness of the relevant categories. Şok & Obase teams accomplished agile and high impact projects since 2012. On this foundation we built a competent stock optimizing solution in only 45 days. A remarkable project; both in terms of time to market and the impact on the bottomline."

Şok Marketler A.Ş.

Oktay Okatan

Supply Chain/Logistics Consultant

Migros Türk T.A.Ş.

"We disrupted the concept of the store manager's office"

"We disrupted the concept of the store manager's office and recreated an office on Ipad and the sales floor. We selected the MicroStrategy Mobile Platform for this project and counted on our long time partner OBASE for the whole process. We have been working with OBASE for 20+ years, to deliver projects with operational excellence and innovation outcome of great team work."

Migros

Kerim Tatlıcı

Director of IT and R&D
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